Sift + Jira
Turn Form Submissions into Jira Issues Automatically
How it works
When users submit bug reports, feature requests, or feedback through a Sift-powered form, the AI extracts structured fields like issue type, severity, steps to reproduce, and affected component. A webhook sends this data through Zapier or Make, which creates a Jira issue with the right project, issue type, priority, and description — all without anyone manually filing a ticket.
Setup guide
Set up a Zapier Zap or Make scenario with a webhook trigger connected to your Sift form.
Add a Jira 'Create Issue' action step and connect your Jira Cloud instance.
Select the target project and issue type (Bug, Story, Task, etc.).
Map Sift's extracted fields to Jira issue fields — summary, description, priority, labels, and any custom fields.
Test with a form submission and verify the issue appears in your Jira backlog with correct fields.
Data mapping
| Sift Field | Jira Field | Description |
|---|---|---|
| extraction.issue_title | Jira: Summary | AI-generated concise title for the issue, derived from the user's freeform description. |
| extraction.description | Jira: Description | Full extracted details including steps to reproduce, expected behaviour, and actual behaviour. |
| extraction.severity | Jira: Priority | AI-assessed severity mapped to Jira priority levels (Critical, High, Medium, Low). |
| extraction.component | Jira: Component | Extracted product area or component name mapped to Jira's Component field for team routing. |
| extraction.reporter_email | Jira: Reporter (Custom Field) | Submitter's email stored in a custom field since external users aren't typically Jira users. |
Common use cases
- Automate bug triage: users describe issues in plain English, Sift extracts severity, component, and reproduction steps, and a Jira Bug is created in the right team's backlog.
- Capture feature requests from customers: extract the requested feature, use case, and business impact into Jira Stories for product backlog grooming.
- Create Jira Tasks from internal request forms: operations teams submit infrastructure or tooling requests and Sift structures them into actionable tickets.
- Route QA findings: testers submit issues through a form, Sift extracts test case ID, environment, and failure details, and Jira tickets are created with all context attached.
Frequently asked questions
Connect Sift to Jira
Set up in under 5 minutes with webhooks. No credit card required.
Start extracting data — free